A pair of clumsy newlyweds invented the Johnson & Johnson’s adhesive bandage. Their ready-made first aid supply became one of the company’s most iconic products.
The first BAND-AID® Brand Adhesive Bandage hit the market in 1921. Johnson & Johnson cotton buyer Earle E. Dickson, came up with the idea for his young wife, Josephine, who was plagued by minor cuts and burns in her daily cooking. In 1920, he fashioned surgical tape and gauze into makeshift bandages, tenderly wrapping her wounds. But the process was cumbersome, and Dickson longed for a ready-made bandage Josephine could administer herself. From this need, the BAND-AID® Brand Adhesive Bandage was born. Dickson took his idea to management, and Johnson & Johnson began manufacturing his design: an 18-by-2½-inch strip of sterile surgical tape with a strip of padded gauze lengthwise down the middle.